We’re having a MAJOR pinch-me moment - Umberto Giannini has been featured in Womens Wear Daily (yes, that WWD!) as one of the beauty brands riding the wave of viral curl...
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Shea Butter has been a staple in natural beauty for centuries - and for good reason. When it comes to treating dry curls and coils, this buttery-soft ingredient is basically...
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Do I Need to Double Cleanse My Hair? We’ve all heard of the concept of double cleansing when it comes to our skincare, but what about double cleansing our hair...
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It’s 2025 – Now’s the Perfect Time to Overhaul Your Haircare Routine! We’ve all been there—our haircare routine has gotten a bit stale over the past year. The products aren’t...
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Figuring out your natural hair texture can sometimes feel confusing. If you’ve ever wondered, "Is my hair naturally wavy?" you’re not alone. Wavy hair is incredibly common and often misunderstood....
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Great hair starts with a healthy scalp. We spend so much time focusing on our hair health but our DELICATE scalp often gets forgotten. So what can you do to maximise your...
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It’s no secret that curly and coily hair needs more moisture and hydration than other hair types. But did you know that it might just need protein too? If you’ve never heard of protein for your hair, but you’re struggling with dry hair that’s prone to breakage, then it might just be what you’re missing out on in your routine.
