{"title":"Dreamy Waves","description":"\u003cp\u003eThe Wavy Dreamworld \u003c\/p\u003e\n\u003cp\u003eSweet dreams of perfect waves\u003c\/p\u003e","products":[{"product_id":"glazed-waves-shine-serum-75ml","title":"Glazed Waves Shine Serum 75ml","description":"\u003cdiv class=\"ewa-rteLine\"\u003eGlaze your waves for glossy, frizz-free strands. A lightweight finishing serum with heat protection for high gloss. Smooth and seal your style, for up to 90% less frizz and instant, long-lasting shine*.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eEnriched with nutrient-rich Chia Seed Oil, it strengthens, hydrates, and revives hair from root to tip. Designed to provide shine-boosting care without weight, it keeps waves light, bouncy, and effortlessly glossy. Just a few drops create glazed, dream-worthy waves, with added heat protection up to 230°C to safeguard your style.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eCurl-friendly, vegan, and 96% natural, with no parabens, silicones, sulphates. Formulated with Palm Oil derived materials from RSPO MB certified sources.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch6 class=\"ewa-rteLine\"\u003e*instrumental test on Waves for Glazed Waves Shine Serum.\u003c\/h6\u003e","brand":"Umberto Giannini US","offers":[{"title":"Default Title","offer_id":55100333818024,"sku":"U331","price":13.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0503\/7788\/3816\/files\/Main_image_of_product.jpg?v=1774343324"},{"product_id":"dreamy-waves-shampoo","title":"Dreamy Waves Peptide \u0026 Chia Seed Wave Enhancing Shampoo","description":"\u003ch3 class=\"ewa-rteLine\"\u003eYour waves, at their dreamiest.\u003c\/h3\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eThis moisturising, sulphate-free shampoo gently removes build-up while preserving your hair’s natural oils, ensuring waves remain soft, balanced and nourished.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDesigned to enhance and support the wave pattern, this lightweight formula delivers definition without weighing hair down - whether you're embracing your natural texture or styling a smooth blow-out wave.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eInfused with strengthening Peptides and nutrient-rich Chia Seed Extract, it helps nourish and reinforce every strand*, waves appear smoother, more defined, and revitalised with improved elasticity and shine*.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eFrom air-dried waves to styled blow-out waves, experience restored bounce, long-lasting hydration, and enhanced hair gloss* with every wash. The result is light, touchable soft dreamy waves.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eCurl-friendly, vegan, and 89% natural, with no parabens, silicones, sulphates, or drying alcohols.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch6 class=\"ewa-rteLine\"\u003e*instrumental test Dreamy Waves Shampoo and Conditioner\u003c\/h6\u003e","brand":"Umberto Giannini US","offers":[{"title":"Default Title","offer_id":55100345548968,"sku":"U335","price":13.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0503\/7788\/3816\/files\/Mainimageofproduct_3d0d9a54-2a63-410f-bf42-ee807459d0f9.jpg?v=1774343847"},{"product_id":"dreamy-waves-conditioner","title":"Dreamy Waves Peptide \u0026 Chia Seed Wave Enhancing Conditioner","description":"\u003cdiv class=\"ewa-rteLine\"\u003eFor waves that stay soft, smooth, and endlessly dreamy. This lightweight conditioner delivers lasting hydration and nourishment without heaviness, leaving waves silky, bouncy and full of natural movement. Made to enhance both natural texture and styled waves, It smooths the hair cuticle, adding slip for easy detangling, and luminous shine to every strand.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eFormulated with Rice Protein and rich Shea Butter, it helps restore essential moisture, strengthen the hair, and support effortless detangling to enhance your wave pattern. A carefully balanced blend of Peptides and Chia Seed Extract nourishes and reinforces hair*, delivering all-day hydration and enhanced gloss*. The result is effortlessly defined, frizz-free dreamy waves.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eCurl-friendly, vegan, and 96% natural, with no parabens, silicones, sulphates, or drying alcohols.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch6 class=\"ewa-rteLine\"\u003e*instrumental test Dreamy Waves Shampoo and Conditioner\u003c\/h6\u003e","brand":"Umberto Giannini US","offers":[{"title":"Default Title","offer_id":55100356624552,"sku":"U336","price":13.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0503\/7788\/3816\/files\/Mainimageofproduct_4ab2d408-508f-4bae-856e-6c82d7354f5e.jpg?v=1774344321"},{"product_id":"natural-waves-air-dry-cream","title":"Natural Waves Wave Enhancing Air Dry Cream","description":"\u003cdiv class=\"ewa-rteLine\"\u003e\u003cspan\u003eHeatless waves that stay dreamy all day with 12 hour hold!*. This \u003cstrong\u003elightweight air dry cream\u003c\/strong\u003e enhances your natural wave pattern - no heat needed, delivering effortless definition with a soft, touchable finish. The anti-static formula nourishes and shapes each strand while helping shield hair from humidity, providing up to 94% less frizz* and improved flyaway control. \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cspan\u003eDesigned to enhance natural volume, it keeps roots lifted and waves bouncy for full-bodied, long-lasting definition without stiffness or residue. Enriched with Rice Protein and Chia Seed Extract, the formula delivers weightless moisture, gentle shaping, and effortless shine*, leaving waves smooth, defined, and naturally radiant.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cspan\u003eThe results? beautifully enhanced waves that look and feel their dreamiest.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cspan\u003eStyling hero for waves in need of shaping and de-frizzing. Discover your natural waves with this\u003c\/span\u003e\u003cem\u003e 'is my hair wavy?'\u003c\/em\u003e\u003cspan\u003e hero.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cspan\u003eCurl-friendly, vegan, and 95% natural, with no parabens, silicones, sulphates, or drying alcohols.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch6 class=\"ewa-rteLine\"\u003e\u003cspan\u003e*Instrumental test Natural Waves Wave Enhancing Air Dry Cream.\u003c\/span\u003e\u003c\/h6\u003e","brand":"Umberto Giannini US","offers":[{"title":"Default Title","offer_id":55100367110312,"sku":"U337","price":14.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0503\/7788\/3816\/files\/Mainimageofproduct_a5985dbb-c585-4aab-8873-94c80aad05d5.jpg?v=1774344610"},{"product_id":"waves-for-days-setting-spray-200ml","title":"Waves for Days Anti-Frizz Setting Spray 200ml","description":"\u003cdiv class=\"ewa-rteLine\"\u003eYour dreamiest waves, locked in. Voluminous sculpted waves that stay lifted, bouncy and flawless with 12 hours of unstoppable hold* This lightweight setting spray shapes every strand, for full-bodied definition with up to 5 x less frizz*\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eFrom root to tip, its wave-locking formula crafts and holds big bouncy waves with natural movement and no stiffness. For waves that hold their shape: bold, defined, dynamic and full-bodied.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eInfused with Oat Peptide and Chia Seed Extract, it strengthens, restores moisture, and protects against heat up to 230°C*, leaving waves glossy, healthy, and built to last - your night out blow dry, upgraded.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eCurl-friendly, vegan, and 96% natural, with no parabens, silicones, sulphates.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u0026lt;p\u0026gt;\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u0026lt;small\u0026gt; *instrumental test on Waves for Days Anti-Frizz Setting Spray \u0026lt;\/small\u0026gt;\u003c\/div\u003e","brand":"Umberto Giannini US","offers":[{"title":"Default Title","offer_id":55100416884904,"sku":"U346","price":13.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0503\/7788\/3816\/files\/Mainimageofproduct_910be274-051d-4c5d-88ed-28ddbd77e676.jpg?v=1774345372"},{"product_id":"dreamy-waves-wash-care-duo","title":"Dreamy Waves Wash \u0026 Care Duo","description":"\u003cp\u003e\u003cspan\u003eThe \u003cstrong\u003eDreamy Waves Wash \u0026amp; Care Duo \u003c\/strong\u003eis your essential first step to soft, glossy, perfectly balanced waves. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis lightweight shampoo and conditioner pairing gently cleanses, hydrates and strengthens wavy hair without stripping or weighing it down, helping your natural wave pattern look smoother, bouncier and more defined with every wash.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDesigned specifically for \u003cstrong\u003eType 2 waves \u003c\/strong\u003eand \u003cstrong\u003eheat-styled waves,\u003c\/strong\u003e this sulphate-free routine preserves natural oils while removing build-up, keeping hair feeling fresh, nourished and touchably soft. Waves are left visibly smoother, frizz is reduced and shine is boosted, creating the ideal foundation for effortless air-dried waves or polished blow-dry styles.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eInfused with Peptides, Chia Seed Extract, Rice Protein and Shea Butter, this duo works to reinforce each strand, restore hydration and improve elasticity and gloss*. Used together, the Dreamy Waves Shampoo and Conditioner deliver balanced moisture, lightweight nourishment and enhanced wave definition for hair that looks healthy, resilient and undeniably dreamy.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCurl-friendly, vegan and up to 96% natural, with no parabens, silicones, sulphates or drying alcohols.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch6\u003e\u003cem\u003e*instrumental test Dreamy Waves Shampoo and Conditioner.\u003c\/em\u003e\u003c\/h6\u003e","brand":"Umberto Giannini US","offers":[{"title":"Default Title","offer_id":55357720985768,"sku":"DWSC","price":22.38,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0503\/7788\/3816\/files\/UMBERTO-DREAMY-SHAMPOO1.jpg?v=1774345549"},{"product_id":"natural-waves-wash-style-routine","title":"Natural Waves Wash \u0026 Style Routine","description":"\u003cp\u003e\u003cspan\u003eThe \u003cstrong\u003eDreamy Waves Complete Routine Kit\u003c\/strong\u003e is your full wash, care and styling system for soft, bouncy, high-shine waves. Designed to work seamlessly from cleanse to finish, this routine enhances natural wave patterns while keeping hair lightweight, hydrated and frizz-free.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBeginning with gentle, sulphate-free cleansing and conditioning, the routine restores moisture and strengthens strands without stripping natural oils. The styling steps then build definition, boost volume and smooth flyaways, allowing you to customise your waves whether you’re air-drying, creating heatless texture or styling polished blowout waves.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eEach product complements the next to deliver long-lasting shape, flexible hold and luminous shine without crunch or heaviness. Waves look healthier, more defined and full of movement, with a smooth, touchable finish from root to tip.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCurl-friendly, vegan and up to 96% natural, with no parabens, silicones, sulphates or drying alcohols.\u003c\/span\u003e\u003c\/p\u003e","brand":"Umberto Giannini US","offers":[{"title":"Default Title","offer_id":55358004461736,"sku":"DWKIT","price":48.97,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0503\/7788\/3816\/files\/DW_Wash_Style_Kit.png?v=1774346490"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0503\/7788\/3816\/collections\/DW_Wash_Style_Kit.png?v=1774371737","url":"https:\/\/us.umbertogiannini.com\/collections\/dreamy-waves.oembed","provider":"Umberto Giannini US","version":"1.0","type":"link"}