{"title":"Best Sellers","description":"\u003ch2 style=\"width: 100%; text-align: center;\"\u003eBest Sellers\u003c\/h2\u003e\n\u003cdiv style=\"width: 100%; text-align: center;\"\u003eOur best \u0026amp; most loved!\u003c\/div\u003e","products":[{"product_id":"no-more-frizz-curl-serum","title":"No More Frizz Vegan Curl Serum","description":"\u003cp\u003eSmooth things over with your curls. There’s nothing that can fight the battle of the frizz quite like a vegan serum, trust us, we’ve done our homework on this one! So we challenged our talented team of stylists to come up with the absolute best smoothing serum to tame curls that are outta control frizzy, dry and color damaged. A slick of this stuff and you and your curls will be back to smooth sailing.\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"redactor-invisible-space\"\u003e\u003cstrong\u003eHow to use:\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003eSqueeze the excess water from your hair and smooth enough serum through your mid lengths and ends to evenly coat them in a silky smooth veil of shine and nourishment. Less if you’re mildly frizzy or just need some split ends hiding, more for thick, unruly hair.\u003c\/p\u003e\n\u003cp\u003eMade in the UK | 75ml\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0144\/3636\/8419\/files\/ug_awards.png?v=1569359285\" alt=\"\"\u003e\u003c\/p\u003e","brand":"Umberto Giannini US","offers":[{"title":"Default Title","offer_id":36678845137064,"sku":"U006","price":9.09,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0503\/7788\/3816\/files\/Mainimageofproduct_c4c767b3-07d3-4ba2-afce-8348db93be18.jpg?v=1767697773"},{"product_id":"curl-jelly-wash-care-duo","title":"Curl Jelly Wash Shampoo \u0026 Care Conditioner Duo","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eUmberto Giannini Curl Jelly Wash Shampoo \u0026amp; Conditioner\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\"\u003e is designed for all types of natural waves and curls. It gently cleanses, defines curls, adds bounce, moisturises, and softens hair. This shampoo \u0026amp; conditioner are a sister haircare product of the iconic vegan Curl Scrunching Jelly. It is formulated without silicones or parabens.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003eWhat it does:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eCleanses, d\u003cspan data-mce-fragment=\"1\"\u003ee-frizzes, detangles \u0026amp; defines curls, adds bounce, moisturises and softens hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eWho’s it for:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eThose with wavy, curly and coily hair textures.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eWhat it is:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eA gentle cleansing, moisturising duo to de-frizz define curls and adds bounce. Vegan \u0026amp; Cruelty free.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eHow to use:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003cstrong\u003eShampoo:\u003c\/strong\u003e \u003c\/span\u003eGently massage shampoo into the scalp to remove product build-up. Follow with Curl Jelly Care Conditioner. \u003cstrong\u003eConditioner: \u003c\/strong\u003eGently massage conditioner into the lengths and ends. Follow with Curl Scrunching Jelly for the ultimate bouncy, defined \u0026amp; glossy curls.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e2 x 250ml\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp\u003e\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/x3_Q9JUqZsU\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e","brand":"Umberto Giannini","offers":[{"title":"Default Title","offer_id":36678846808232,"sku":"U126; U127","price":18.18,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0503\/7788\/3816\/files\/markdownkitsbuttons_10.png?v=1737716183"},{"product_id":"curl-whip-curl-activating-mousse","title":"Curl Whip Mousse","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eA vegan foam party for your curls. Think about it, if you want light, bright, bouncy curls then you need a light, bright bouncy product to coat each strand and provide the structure. There are plenty of curly girls out there who need a little extra help to boost the body and bounce of what nature gave them and this mousse answers their prayers. The magic bit is that this mousse literally transforms scruffy, flopping curls into super shapely spirals of bouncy loveliness in one go. Oh…and with absolutely no nasty crunch in sight.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cstrong\u003eHow to use:\u003cbr\u003e\u003c\/strong\u003eSquirt a golf ball size of Whip into your palm and squish between your hands to spread. Scrunch into damp hair evenly at the roots. Finger twirl curls if you need to reshape and leave to air dry or dry with a diffuser, scrunching and lifting as you go. Head upside down diffusing works great for the truly flat on top.\u003c\/p\u003e\n\u003cp\u003eVegan and cruelty free.\u003cbr\u003e200ml.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"\/\/cdn.shopify.com\/s\/files\/1\/0144\/3636\/8419\/files\/ug_awards_large.png?v=1569359285\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/0MX6Ug11dOU\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e","brand":"Umberto Giannini","offers":[{"title":"Default Title","offer_id":36678846939304,"sku":"U008","price":9.09,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0503\/7788\/3816\/files\/Mainimageofproduct_3d27a1aa-96d7-40ce-be05-56eec4f6f427.jpg?v=1767699347"},{"product_id":"creme-de-curl-control-cream","title":"Crème De Curl Control Cream","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eWhat you need to use now curly girls. If you’re all about your natural curls today, and flat out over them tomorrow, then you want this invisible hydrating cream to de-frizz, moisturise and define natural curls. It also double duties to protect from heat styling when curl tweaks call for a little heat to straighten things out.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan data-sheets-value='{\"1\":2,\"2\":\"What it does: De-frizzes, moisturises and defines naturals curls.\\nWho’s it for: Those with wavy, curly and coily hair textures who need a little definition and control\\nWhat it is: A styling cream that can be used with or without heat to control and define curls.\"}' data-sheets-userformat='{\"2\":11009,\"3\":{\"1\":0},\"11\":4,\"12\":0,\"14\":{\"1\":3,\"3\":1},\"16\":12}'\u003e\u003cstrong\u003eWhat it does:\u003c\/strong\u003e De-frizzes, moisturises and defines naturals curls.\u003cbr\u003e\u003cstrong\u003eWho’s it for:\u003c\/strong\u003e Those with wavy, curly and coily hair textures who need a little definition and control\u003cbr\u003e\u003cstrong\u003eWhat it is:\u003c\/strong\u003e A styling cream that can be used with or without heat to control and define curls.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003cbr\u003e\u003c\/strong\u003eApply enough crème to evenly cover hair. To air dry, it’s all about the hands. Use yours to twirl some of the more unruly or broken up areas of curl into a spiral and flatten or lift your roots depending on what look you like and leave to dry. Perfect for those days when curl tweaks call for a little heat to straighten things out.\u003c\/p\u003e\n\u003cp\u003eMade in the UK | 150ml\u003c\/p\u003e\n\u003cdiv class=\"embed-container\"\u003e\u003ciframe src=\"https:\/\/www.youtube.com\/embed\/\/x-n_ISp6x4o\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e  \u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Umberto Giannini","offers":[{"title":"Default Title","offer_id":36678847529128,"sku":"U004","price":9.74,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0503\/7788\/3816\/products\/cdc2_470bba31-cccb-471c-829e-63a68a3cd712.jpg?v=1704184732"},{"product_id":"curl-jelly","title":"Curl Jelly Scrunching Jelly","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe one \u0026amp; only cult favourite - Umberto Giannini Curl Jelly banishes frizz, adds shine and gives definition to waves and curls; this is the scrunch drying jelly you've been looking for!\u003c\/p\u003e\n\u003cp\u003eDefine Your Tresses - Combat manageability, flop, and whatever your curls throw at you on a daily basis with this medium hold, silicone-free, defining, frizz control gel.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat it does:\u003c\/strong\u003e Banishes frizz, adds shine, gives definition to waves and curls.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWho’s it for:\u003c\/strong\u003e Those with wavy, curly and coily hair textures\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat it is:\u003c\/strong\u003e A medium hold, silicone-free, defining, frizz control gel. Vegan \u0026amp; Cruelty free.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e After washing, apply Curl Jelly through mid-lengths and ends. Scrunch dry with a diffuser or leave to air dry.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003eWant more volume?\u003c\/strong\u003e \u003c\/span\u003eScrunch dry with your head upside down.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNeed definition?\u003c\/strong\u003e Twirl each curl into a spiral and leave to dry naturally.\u003c\/p\u003e\n\u003cdiv class=\"embed-container\"\u003e\u003ciframe src=\"https:\/\/www.youtube.com\/embed\/\/AiZlpef-x6c\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0144\/3636\/8419\/files\/ug_awards_large.png?v=1569359285\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Umberto Giannini US","offers":[{"title":"Default Title","offer_id":36678847430824,"sku":"U005","price":9.09,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0503\/7788\/3816\/files\/Mainimageofproduct_7006c592-6862-4506-81bf-fe218fcb2679.jpg?v=1767697289"},{"product_id":"coily-curls-moisture-shampoo-conditioner-duo","title":"Coily Curls Moisture Drench Shampoo \u0026 Conditioner Duo","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eCoily Curls Moisture Gentle Shampoo \u0026amp; Moisture Recovery Conditioner is a vegan shampoo formulated to protect and nourish natural curls and super curls.\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eWhat it does:\u003c\/strong\u003e Replenishes, de-frizzes and moisturises thirsty curls. Made with the most powerful natural moisturisers - organic Coconut Oil, Argan Oil and Shea Butter, for controlled, moisturised natural curls and super curls. Detangling and smoothing properties help protect curls from damage. \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eWho’s it for:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eCoily hair textures.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eWhat it is:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e A\u003c\/span\u003e gentle, shampoo \u0026amp; conditioner to protect and nourish curls.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eHow to use: Shampoo:\u003c\/strong\u003e Gently massage through the scalp and rinse thoroughly. No need to massage the hair lengths - the cleansing will happen as you rinse. \u003cstrong\u003eConditioner: \u003c\/strong\u003eSmooth through hair after rinsing shampoo and glide through with your fingers to detangle then rinse. Can be used as a leave-in for super curly girls or curls prone to dryness.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cstyle\u003e\u003c!--\n.embed-container { position: relative; padding-bottom: 56.25%; height: 0; overflow: hidden; max-width: 100%; } .embed-container iframe, .embed-container object, .embed-container embed { position: absolute; top: 0; left: 0; width: 100%; height: 100%; }\n--\u003e\u003c\/style\u003e\n\u003cdiv class=\"embed-container\"\u003e\u003ciframe src=\"https:\/\/www.youtube.com\/embed\/\/fPEdQmYt9UY\" allowfullscreen=\"\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Umberto Giannini","offers":[{"title":"Default Title","offer_id":36678847856808,"sku":"DUOU106U107","price":22.38,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0503\/7788\/3816\/products\/Untitleddesign-161_56bb97b5-d2c2-405c-b5c4-c7c83442b32d.png?v=1704184329"},{"product_id":"weather-proof-curls-finishing-cream","title":"Weather Proof Curls Finishing Cream","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eFrizz-free in any weather, humidity proof taming.\u003c\/p\u003e\n\u003cp\u003eYour best chance of frizz-free in any weather. Ah the life of a curl, so precarious, so unpredictable, and so unsuited to the good old British weather. So we got to thinking…we can make a great vegan finishing cream, conditioning, moisturising, smoothing, lightweight, touch of flexible hold to refine and define, but what it really needs, is to do all of this in any weather. Well let's face it, if it pours it pours, but for that drizzle, mizzle, humid, damp, this weather-proof finishing cream will hold out longer than anything else. We think it's really rather good.\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"redactor-invisible-space\"\u003e\u003cstrong\u003eHow to use:\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003eSmooth onto damp or dry hair and particularly where you frizz up. It will give a lovely moisturised frizz-free finish. Keep Weather Proof in your handbag for day-long touch ups.\u003c\/p\u003e\n\u003cp\u003eMade in the UK | 75ml\u003c\/p\u003e","brand":"Umberto Giannini","offers":[{"title":"Default Title","offer_id":36678848512168,"sku":"U007","price":9.09,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0503\/7788\/3816\/files\/Mainimageofproduct_1a7630ad-9ea6-4256-97e5-a8026e45e865.jpg?v=1767698914"},{"product_id":"strongbanana-buttervegan-leave-in-conditioner","title":"Banana Butter Vegan Leave-In Conditioner","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e Restore the bounce, shine and manageability to thirsty curls. This repairing and moisturizing leave-in conditioner is your new wonder product to repair, strengthen and de-frizz naturally curly and super curly hair without weighing it down.\u003c\/p\u003e\n\u003cp\u003eWith Banana, Shea Butter, Coconut Oil, Cupuacu Butter and Brazil Nut Oil.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat it does:\u003c\/strong\u003e Repairs and moisturizes, de-frizzes and adds shine to thirsty curls.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWho’s it for:\u003c\/strong\u003e Those with wavy, curly and coily hair textures who need added moisture\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat it is:\u003c\/strong\u003e A de-frizzing leave-in conditioner which repairs and strengthens curls.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Smooth through wet hair and glide through with your fingers to detangle and coat every curl - do not rinse. Finish with your favorite Umberto Giannini curl styling product.\u003c\/p\u003e\n\u003cstyle\u003e\u003c!--\n.embed-container { position: relative; padding-bottom: 56.25%; height: 0; overflow: hidden; max-width: 100%; } .embed-container iframe, .embed-container object, .embed-container embed { position: absolute; top: 0; left: 0; width: 100%; height: 100%; }\n--\u003e\u003c\/style\u003e","brand":"Umberto Giannini US","offers":[{"title":"Default Title","offer_id":36678848544936,"sku":"U153","price":9.74,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0503\/7788\/3816\/products\/bb_fc282944-5096-4f18-9e75-5f2c4e93c5d8.jpg?v=1680524747"},{"product_id":"strongmore-than-moisture-strongbr-twirling-and-styling-defining-cream","title":"More Than Moisture Vegan Twirling And Styling Definition Cream","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eMore Than Moisture Vegan Twirling And Styling Definition Cream is a luxurious vegan styling cream formulated to feed, moisturize, protect and de-frizz naturally curly and super curly hair.\u003c\/p\u003e\n\u003cp\u003eWith Organic Coconut Oil, Shea Butter, Argan and Avocado Oil and Murumuru Butter whipped into a luxurious styling cream with moisture, definition and a luminous sheen.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003cbr\u003e\u003c\/strong\u003eApply to wet or dry hair from roots to ends and air-dry or diffuse. Super curly girls can use on wet hair and then reapply to dry hair for maximum moisture boost.\u003c\/p\u003e\nMade in the UK | 200ml\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"\/\/cdn.shopify.com\/s\/files\/1\/0144\/3636\/8419\/files\/ug_awards.png?v=1569359285\"\u003e\u003c\/p\u003e","brand":"Umberto Giannini US","offers":[{"title":"Default Title","offer_id":36678849036456,"sku":"U108","price":9.09,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0503\/7788\/3816\/products\/mtm_d1697d82-f4ef-4d13-8472-05d1d2ad3379.jpg?v=1636385452"},{"product_id":"coily-curls-moisture-moisture-recovery-vegan-conditioner","title":"Coily Curls Moisture Drench Conditioner","description":"\u003cmeta charset=\"UTF-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eCoily Curls Moisture Moisture Recovery Vegan Conditioner is formulated to intensely nourish natural curls and supercurls.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eWhat it does:\u003c\/strong\u003e This curl enhancing conditioner, replenishes the moisture and hydration needed for healthy, defined curls. Shea Butter and Argan Oil soften and nourish giving a frizz-free super silky finish to natural curls and super curls. Detangling and smoothing properties help to protect curls from damage.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eWho’s it for:\u003c\/strong\u003e Coily hair textures\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eWhat it is:\u003c\/strong\u003e A recovery conditioner to intensely nourish curls\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eHow to use:\u003c\/strong\u003e Smooth through hair after rinsing shampoo and glide through with your fingers to detangle then rinse. Can be used as a leave-in for super curly girls or curls prone to dryness.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eVegan and cruelty free.\u003cbr data-mce-fragment=\"1\"\u003e250ml.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0144\/3636\/8419\/files\/ug_awards_large.png?v=1569359285\" data-mce-fragment=\"1\" data-mce-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0144\/3636\/8419\/files\/ug_awards_large.png?v=1569359285\"\u003e\u003c\/p\u003e","brand":"Umberto Giannini US","offers":[{"title":"Default Title","offer_id":41391908683944,"sku":"U106","price":9.09,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0503\/7788\/3816\/products\/cc_3096bb82-bece-4a6e-842f-e26976ae0d43.jpg?v=1636386655"},{"product_id":"coily-curls-moisture-sulphate-free-gentle-vegan-shampoo","title":"Coily Curls Moisture Drench Shampoo","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eCoily Curls Moisture Sulphate Free Gentle Vegan Shampoo is formulated to protect and nourish natural curls and supercurls.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eWhat it does:\u003c\/strong\u003e This moisture rich, 100% sulphate free shampoo de-frizzes and moisturizes thirsty curls, gently cleansing without the drying effect of ordinary shampoo. Made with two of the most powerful natural moisturizers - organic Coconut Oil and Shea Butter, for controlled, moisturised natural curls and super curls.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eWho’s it for:\u003c\/strong\u003e Coily hair textures\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eWhat it is:\u003c\/strong\u003e a gentle, sulphate free shampoo to protect and nourish curls.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eHow to use:\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/strong\u003eGently massage through the scalp and rinse thoroughly. No need to massage the hair lengths - the cleansing will happen as you rinse. Follow with Coily Curls Moisture Recovery Conditioner for the ultimate moisture boost.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan lang=\"EN-US\" data-mce-fragment=\"1\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0144\/3636\/8419\/files\/ug_awards_large.png?v=1569359285\" alt=\"\" data-mce-fragment=\"1\" data-mce-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0144\/3636\/8419\/files\/ug_awards_large.png?v=1569359285\"\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Umberto Giannini US","offers":[{"title":"Default Title","offer_id":41392234266792,"sku":"U107","price":9.09,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0503\/7788\/3816\/products\/coilyshampoo.jpg?v=1636386730"},{"product_id":"curl-jelly-refresh","title":"Curl Jelly Refresh","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eWash day can wait!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eFor over 20 years Curl Jelly has been the No.1 bestseller and loved by curls all over the world. We thought, ‘what if we could make the perfect Curl Refresher spray for days 2, 3 and beyond that has the same amazing benefits and performance as Curl Jelly?’\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eMeet Curl Jelly Refresh! Just like it’s sister Curl Jelly, this curl refreshing spray will instantly banish frizz, add a dazzling shine, locking in moisture and giving fabulous definition - all whilst refreshing your curls.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eFormulated with nourishing castor +  lavender oils\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eSuitable for all curl types\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eSulphate, silicone and paraben free\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eWhat it does:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003eBrings back the bounce to \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003elacklustre\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e curls, banishing frizz and adding shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eWho’s it for:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003eFor wavy, curly, \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003ecoily\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e and textured hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eWhat it is: \u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003eA curl refreshing spray that brings your curls back to life without the need to wash or restyle.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eHow to use: \u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003eSpray through hair and scrunch or twirl your curls as needed. Reapply as required.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eMade in the UK | 150ml\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"embed-container\" data-mce-fragment=\"1\"\u003e\u003ciframe src=\"https:\/\/www.youtube.com\/embed\/\/gr-ZjvVWpgQ\" data-mce-fragment=\"1\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cimg alt=\"\" src=\"\/\/cdn.shopify.com\/s\/files\/1\/0144\/3636\/8419\/files\/ug_awards.png?v=1569359285\" data-mce-fragment=\"1\"\u003e\u003c\/p\u003e","brand":"Umberto Giannini US","offers":[{"title":"Default Title","offer_id":42026525098152,"sku":"U184","price":9.09,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0503\/7788\/3816\/files\/Mainimageofproduct_03556ab9-25d3-4ff7-8a3a-ba8076766509.jpg?v=1767698112"},{"product_id":"curl-jelly-bestselling-kit","title":"De-frizz \u0026 Define Curl Jelly Styling Kit","description":"\u003ch3 data-start=\"131\" data-end=\"270\"\u003e\u003cstrong data-start=\"131\" data-end=\"168\"\u003eHydrated, happy curls start here.\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"131\" data-end=\"270\"\u003eSave 30% on our TikTok viral, bestselling styling kit - loved by waves, curls, and coils worldwide.\u003c\/p\u003e\n\u003cp data-start=\"272\" data-end=\"493\"\u003eBring your curls back to life with boosted bounce, definition, and high-impact shine. This complete styling routine works to hydrate, smooth, and protect, helping you achieve frizz-free, healthy-looking lengths every day.\u003c\/p\u003e\n\u003cp data-start=\"495\" data-end=\"742\"\u003eDefine and sculpt with Curl Jelly Scrunching Jelly, enhance volume with lightweight Curl Foam, and finish with Curl Jelly Shine for added gloss and heat protection when diffusing. Keep your style fresh between washes with Curl Jelly Refresh Spray.\u003c\/p\u003e\n\u003cp data-start=\"744\" data-end=\"917\"\u003eDesigned to fight frizz and humidity while supporting stronger, more resilient hair, this kit helps repair and protect from within - so your curls look as good as they feel.\u003c\/p\u003e\n\u003cp data-start=\"744\" data-end=\"917\"\u003e \u003c\/p\u003e\n\u003cp data-start=\"744\" data-end=\"917\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong data-start=\"1042\" data-end=\"1057\"\u003ePowered by: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"744\" data-end=\"917\"\u003e\u003cem data-start=\"1060\" data-end=\"1072\"\u003eVitamin B5\u003c\/em\u003e – helps strengthen, repair, and nourish hair from within.\u003cbr data-start=\"1130\" data-end=\"1133\"\u003e\u003cem data-start=\"1133\" data-end=\"1148\"\u003eWheat Protein\u003c\/em\u003e – delivers moisture and helps smooth and protect hair fibres for healthier-looking curls.\u003c\/p\u003e","brand":"Umberto Giannini","offers":[{"title":"Default Title","offer_id":46088371404968,"sku":"US024","price":36.37,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0503\/7788\/3816\/products\/Untitleddesign-403.png?v=1764757619"},{"product_id":"curl-volumising-foam-frizz-free-mousse","title":"Curl Foam Anti-Frizz Styling Mousse","description":"\u003cp\u003eWeightless Curl strength!\u003cbr data-mce-fragment=\"1\"\u003eThe 93% natural formula effortlessly defines natural curls, without ever weighing down the hair. Looking to raise the roots? Curl Foam adds incredible volume when drying with a diffuser. The protein infused styling mousse hydrates \u0026amp; repairs waves, curls and coils for a silky, soft, light as (h)air finish.. no stringy or crunchy curls in sight \u003c\/p\u003e","brand":"Umberto Giannini","offers":[{"title":"Default Title","offer_id":46088371896488,"sku":"U206","price":9.09,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0503\/7788\/3816\/files\/Mainimageofproduct_f5c9cdfe-9f7c-4f8b-9240-277085458880.jpg?v=1767697520"},{"product_id":"banana-coconut-detangler","title":"Banana Coconut Detangler Leave in Conditioning Spray","description":"\u003cp\u003eDetangles, moisturises and de-frizzes. For dry, tangled, unmanageable hair. Nourishing leave-in conditioning spray glides through knots, tangles and split ends. Smooths frizz and fly-aways for healthy manageable hair. Banana Extract -Rich in potassium and vitamins A, C and B. Packed with natural oils to moisturise and soften hair. Improves manageability and shine. Coconut Oil - Rich in anti-oxidants and vitamin E to nourish hair. Locks in moisture and adds shine. Softens and conditions.\u003c\/p\u003e","brand":"Umberto Giannini","offers":[{"title":"Default Title","offer_id":46088377434280,"sku":"U215","price":9.09,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0503\/7788\/3816\/products\/Untitleddesign-230_2b2281dc-686f-41ba-9a1f-0258ba328a6b.png?v=1704183888"},{"product_id":"curl-jelly-shine","title":"Curl Jelly Shine Leave-In Conditioner","description":"\u003cp\u003eThe perfect base for your curl styling  routine. Curl Jelly Shine is an ultra-lightweight  leave-in conditioning curl balm that primes curls, leaving your hair moisturised with a glossy, mirror shine finish. Added heat protectant allows you to diffuse and heat style without any damage, ensuring your curls are defined and frizz-free.  \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat it does:\u003c\/strong\u003e P\u003cspan data-mce-fragment=\"1\"\u003erimes curls for styling, de-frizzes and defines curls whilst protecting against heat damage.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWho’s it for:\u003c\/strong\u003e \u003cspan data-mce-fragment=\"1\"\u003eThose with wavy, curly and coily hair textures\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat it is:\u003c\/strong\u003e A l\u003cspan data-mce-fragment=\"1\"\u003eeave in conditioner for curly hair, leaving a glossy, moisturised look and feel\u003c\/span\u003e. Vegan \u0026amp; Cruelty free.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e \u003cspan data-mce-fragment=\"1\"\u003eUse as step 1 in your styling routine. Smooth through towel dried hair and follow up with your other UG styling products, diffuse or air dry as usual.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eMade in the UK | 180ml\u003c\/p\u003e","brand":"Umberto Giannini","offers":[{"title":"Default Title","offer_id":46088378024104,"sku":"U201","price":9.09,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0503\/7788\/3816\/files\/Mainimageofproduct_4a74b079-5455-4078-aec3-0ed4e6945a70.jpg?v=1767698256"},{"product_id":"your-best-curls-gift-set","title":"Your Best Curls Kit","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis exclusive Your Best Curls Kit is your new curl defining routine for shiny waves, curls or coils. The perfect gift for yourself or a Curly haircare lover! Your Best Curls kit creates frizz-free, defined, moisturised and bouncy curls.\u003c\/span\u003e\u003c\/p\u003e","brand":"Umberto Giannini","offers":[{"title":"Default Title","offer_id":46270170857640,"sku":"US026","price":51.56,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0503\/7788\/3816\/products\/Untitleddesign-131.png?v=1764064460"},{"product_id":"banana-coconut-air-dry-cream","title":"Banana Coconut Air-Dry Cream","description":"\u003cp style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003eUnlocks perfectly imperfect natural looking waves and curls so you can save time and skip the heat tools. Created for fine to medium, naturally wavy and curly hair types, the lightweight formula adds moisture and tousled texture with medium hold for an air-dried look without an over-styled, crunchy feel.\u003cbr data-mce-fragment=\"1\"\u003e\u0026lt;Br\u0026gt;\u003cbr data-mce-fragment=\"1\"\u003ePacked with Banana Extract, Shea Butter and Coconut Oil to moisturise and soften, this easy-dry, curl-care formula smooths strands for a frizz-free finish. \u003cbr data-mce-fragment=\"1\"\u003e\u0026lt;br\u0026gt;\u003cbr data-mce-fragment=\"1\"\u003eA muti-purpose cream to use alone or layer with other styling products. Safe for colour and chemically treated hair. \u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Umberto Giannini","offers":[{"title":"Default Title","offer_id":48496790503592,"sku":"U237","price":9.74,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0503\/7788\/3816\/files\/original.png?v=1767883990"},{"product_id":"curl-type-2-duo","title":"Curl Type 2 Duo","description":"\u003cp\u003e\u003cstrong\u003eA quick fix for Type 2 Waves in need of extra definition \u0026amp; hydration, includes Banana Air Dry Cream \u0026amp; Curl Jelly Scrunching Jelly.\u003c\/strong\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003c\/p\u003e\n\u003cp\u003eAfter washing your hair:\u003c\/p\u003e\n\u003cp\u003eStep 1: Apply Banana Air Dry Cream through damp strands to enhance effortless waves\u003c\/p\u003e\n\u003cp\u003eStep 2: Finish with the OG icon Curl Jelly. I\u003cmeta charset=\"UTF-8\"\u003e\u003cspan data-contrast=\"auto\" data-mce-fragment=\"1\"\u003et defines curls with long-lasting hold, reduces frizz and adds shine.\u003c\/span\u003e\u003c\/p\u003e","brand":"Umberto Giannini US","offers":[{"title":"Default Title","offer_id":50757563252904,"sku":"CTYP2DUOUS","price":18.18,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0503\/7788\/3816\/files\/Type_2_Kits_and_duos_3.png?v=1764064385"},{"product_id":"curl-type-2-kit","title":"Curl Type 2 Kit","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eA handpicked routine for Type 2 Waves in need of extra definition \u0026amp; hydration, includes Thirsty Curls Shampoo \u0026amp; Conditioner, Banana Coconut Detangling Spray, Banana Coconut Air Dry Cream \u0026amp; Curl Jelly Scrunching Jelly.\u003c\/p\u003e","brand":"Umberto Giannini US","offers":[{"title":"Default Title","offer_id":50757690589352,"sku":"CTYP2KITUS","price":45.47,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0503\/7788\/3816\/files\/Type_2_Kits_and_duos_4.png?v=1764756948"},{"product_id":"curl-type-3-trio","title":"Curl Type 3 Trio","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eA quick fix for Type 3 Curls looking for frizz-free, bigger and bouncier definition. 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Perfect for defining coils, eliminating frizz and nourishing hair. 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The rich formula creates a protective coating for superior slip and effortless detangling, making the cleansing step smoother and keeping curls defined, comfortable, and never stripped.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eInfused with Sweet Almond Oil and Chia Seed Oil, it softens, fortifies, and delivers lasting hydration from the very first rinse. Reach for it whenever you want curls that refuse to compromise: supple, resilient, and always ready to shine. 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